Sustained Focus
Stay engaged with the task in front of you, giving important work your attention and following ideas through to completion.
Think clearly.Stay focused.Boost your productivity.
Effortless clarity, cognitive performance and sustained energy. It's time to make your days LUCD.
Your time matters.
Make it count.
For work that needs your full attention, meetings that matter, and projects you’re ready to stop putting off.
- 400 mg of Cognizin® citicoline
- L-theanine paired with natural caffeine
- Every ingredient and dose clearly listed
- Tropical flavour. Just add water.
- One simple step in your morning
Why LUCD
You know what needs doing. Finding your focus is the hard part.
Rereading the same paragraph. Jumping between tasks. Finishing the day wondering where the time went.
LUCD brings ten active ingredients into one tropical morning sachet, with nutrients that support normal mental performance and help reduce tiredness. A simple addition to your morning, made for the demands of your day.
Clear Thinking
Bring order to busy thoughts, take in information more easily, and approach your next decision with a clearer head.
Sharper Recall
Find the words, ideas and information you need more readily, whether you’re in a meeting or thinking on your feet.
Productivity
Build momentum, follow through on your priorities, and finish the day with meaningful progress on the things that matter.
Mental Energy
Help reduce tiredness and fatigue, supporting the mental energy you bring to demanding work and the rest of your day.
What people say
In their words.
“I take it on the days I know will get away from me. The morning is when I notice it most — I start the thing I should have started at nine.”
“Mixes clean, no lumps, and the tropical taste is genuinely good. It's the first thing I've stuck with past a fortnight.”
“Not a magic switch, and I appreciate that it doesn't pretend to be. The afternoon dip is noticeably softer.”
“One sachet instead of a cupboard full of things. Every dose is printed on the box, which is the main reason I tried it.”
“I still have flat days. But I read a whole report without reaching for my phone, and that's new for me.”
“Takes the edge off the three o'clock fog without making me wired. I've stopped buying coffee after lunch.”
The formula
Built with purpose.
Dosed with intent.
Ten active ingredients, chosen with mental performance in mind. LUCD brings together Cognizin® citicoline, amino acids, botanical extracts, caffeine and essential nutrients in one morning sachet.
Every active ingredient listed. Every dose disclosed. Explore what’s inside and the role each ingredient plays.
Turn the wheel to explore
Cognizin®
400 mg
The heart of LUCD. Cognizin is a clinically studied, branded form of citicoline, a compound your brain already uses to build and maintain its cells. Studies in healthy adults have explored its effect on attention and focus. It’s the reason LUCD isn’t just another energy sachet.
Cognizin®
400 mg
The heart of LUCD. Cognizin is a clinically studied, branded form of citicoline, a compound your brain already uses to build and maintain its cells. Studies in healthy adults have explored its effect on attention and focus. It’s the reason LUCD isn’t just another energy sachet.
Cognizin®
400 mg
The heart of LUCD. Cognizin is a clinically studied, branded form of citicoline, a compound your brain already uses to build and maintain its cells. Studies in healthy adults have explored its effect on attention and focus. It’s the reason LUCD isn’t just another energy sachet.
On the day
What to expect,
hour by hour.
You'll feel LUCD the same day. Here's what a busy day looks like with it.
First 30–60 minutes
Mix one sachet into a glass of water. The caffeine and L-theanine kick in together. You feel awake, clear-headed and ready to go, without the jitters.
The morning
This is where you get locked in. The task you've been putting off finally gets started, and you stay with it. Fewer trips to your phone, fewer half-finished jobs.
The afternoon
Usually when focus slips and the day starts getting away from you. Panax ginseng and rhodiola are in there to keep you going, so the second half of the day isn't a write-off.
Over the weeks
Studies on Cognizin looked at regular use over several weeks, so it's worth taking on all your busy days. One box covers four weeks at five sachets a week.
Timing is approximate and individual responses vary. Contains caffeine (90 mg per sachet): not recommended for children or pregnant or breastfeeding women. Avoid taking it late in the day if caffeine affects your sleep.
LUCD · 20 sachets
Make tomorrow
a LUCD day.
LUCD, 20 sachets
from €1.95 per sachet
from €45
One sachet for the days that need you sharp. Ten ingredients at studied doses, led by Cognizin® citicoline, L-theanine and Panax ginseng, with about a coffee’s worth of caffeine. Take it on your busiest days, not every day.
- Ten ingredients at studied doses, every dose listed
- Cognizin®, clinically studied for sustained attention. So you can stay focused on what matters.
- Caffeine paired with L-theanine, for focus without the jitters
- Zinc contributes to normal cognitive function
- Vitamins B6 and B12 contribute to the reduction of tiredness and fatigue
20 sachets per box
Ten active ingredients
Tropical flavour
LUCD is a food supplement and not a substitute for a balanced diet and healthy lifestyle. Contains caffeine (90 mg per sachet): for adults only, not suitable for children or during pregnancy or breastfeeding.
Frequently asked